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Sage CRM is part of Sage's broader suite of business management solutions, aiming to enhance productivity and efficiency for small to medium-sized businesses.

The history of Sage CRM dates back to the early 2000s when Sage Group, a global provider of business management software based in the UK, expanded its product portfolio to include CRM solutions. This expansion was part of Sage's strategy to offer comprehensive business management solutions that cater to the evolving needs of its customers. Over the years, Sage CRM has evolved with the addition of new features and functionalities, improved integration capabilities with other Sage products and third-party applications, and adaptations to cloud-based services, reflecting the changing landscape of business technology and customer relationship management practices. Sage CRM stands out in the market for its flexibility, scalability, and integration with Sage's accounting and financial management software, making it a preferred choice for businesses seeking a cohesive management solution.

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